Halifax-based artist Ally Cribb brings an emotional depth far beyond her years in her latest single, “Now.” A captivating reflection on heartbreak, self-discovery, and personal growth, the song resonates with listeners navigating the complexities of life transitions.

It’s tempting to say that when you’re passing from your teens into your 20s, all you know is the present. But Ally Cribb’s haunting “Now” is far more world-wise than that oversimplification and the song’s own deceptively simple title—might suggest.

Emerging artist Ally Cribb is set to captivate listeners with her upcoming EP. Now, scheduled for release on July 19th, 2024. This new collection promises to solidify Cribb’s position as one of the most promising voices in the music.
Distributed by Universal Music Group under Akashic Rekords, Now showcases Ally’s expansive vocal range and heartfelt songwriting. For this project, Ally teamed up with producer Igor Vrabac of Akashic Rekords in Toronto. ‘Igor’s talent and his belief in my vision for a country EP were crucial,” Ally shares. “It’s the genre I’ve always envisioned for myself since I first picked up a .’