Following the breakout success of her debut EP Unbroken, rising Toronto artist Ally Cribb has looked to continue to build momentum and steam with the release of her sophomore offering Now, a collection of tracks that the artist wrote to capture and document her transition from a teen to her early 20s and the uncertainty and emotional turbulence that comes with such a time in your life.
The EP opens with the gorgeous tones of its title track ‘Now’, a track that sees the artist battling with a breakup and an aftermath that has left her missing somebody. There is a real softness and tenderness to the sound, as immersive guitars sit alongside lyrics looking back at memories and regrets, immediately setting the tone for a thoughtful and poignant EP that is packed full of catchy and enticing moments.
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Halifax-based artist Ally Cribb brings an emotional depth far beyond her years in her latest single, “Now.” A captivating reflection on heartbreak, self-discovery, and personal growth, the song resonates with listeners navigating the complexities of life transitions.
It’s tempting to say that when you’re passing from your teens into your 20s, all you know is the present. But Ally Cribb’s haunting “Now” is far more world-wise than that oversimplification and the song’s own deceptively simple title—might suggest.
Emerging artist Ally Cribb is set to captivate listeners with her upcoming EP. Now, scheduled for release on July 19th, 2024. This new collection promises to solidify Cribb’s position as one of the most promising voices in the music.
Distributed by Universal Music Group under Akashic Rekords, Now showcases Ally’s expansive vocal range and heartfelt songwriting. For this project, Ally teamed up with producer Igor Vrabac of Akashic Rekords in Toronto. ‘Igor’s talent and his belief in my vision for a country EP were crucial,” Ally shares. “It’s the genre I’ve always envisioned for myself since I first picked up a .’
